This Fall 2010, GUESS got together with renowned photographer Ellen von Unwerth, who shot the classic GUESS campaigns of the 1980's and 1990's including famed GUESS models Claudia Schiffer, Carre Otis, and Eva Herzigova.

For this rock 'n' roll campaign the team headed back to Tennessee, where photographer Unwerth first shot supermodel Claudia Schiffer in 1989 that became one of Claudia's most recognized photo shoots 20 years ago.

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