Cavalli Spring Summer 2017 Campaign
pleasure of voluptuous, unconventional luxury;
the cult of an open and sensual beauty;
the dream of boundless liberty, of adventure
and romanticism: created and directed by
the in-house communication team, the Spring
Summer 2017 advertising campaign is a hymn
to the purest essence of the Cavalli aesthetics.
by the Italian brothers Luca and Alessandro
Morelli, two of the most promising young
talents of contemporary fashion photography,
models Stella Maxwell and Jordan Barret
become the interpreters of a sumptuous,
eccentric, colorful wardrobe mixing influences
and inspirations in a journey to the discovery
of the Cavalli world.
main components of the House's signature
style surface in the images in their whole
refinement, blended and reassembled in an
elegant, complex mosaic of contrasts. Noble
fabrics, denim and leather are worn together
in a kaleidoscope of textures and sophisticated
finishing, opulent and delicate at the same
through alluring lace or caressed by impalpable
veils, her silhouette is slender and sinuous.
At her side, a romantic nonchalant dandy
courts, completes her in a free, instinctive
affinity. Together, amongst the dunes of
a desert that knows neither time nor limits,
they are the most authentic embodiment of
the confident and luxurious charm that has
made Roberto Cavalli one of the most iconic
fashion brands of our time.